Tuesday, January 27, 2009

You Need A Leasing Video

Developing a video of your property is a low cost strategy to accelerate leasing. Here are a few tips to help you get started:
  1. Identify what you wish to showcase in a one-to-three minute video.
  2. Do you want interviews with shoppers, retailers, community leaders, leasing agent, etc?
  3. Create a script and storyboard to maximize your budget.
  4. Line up a production team and set the timeline.
  5. Decide upon talent whether a professional spokes person or a leasing agent.
  6. Plan if you will use music, graphics, and special effects.
  7. Sign up a free account on YouTube and reach up to 60 million viewers.
  8. Post your completed video in e-communications, on your website, on Facebook for business, and make it into your buisness card.

A leasing video can be a no cost or low cost expense to maximize your visibility. To get help in creating your video or developing more marketing strategies to accelerate leasing, contact us at info@carpenterco.net.

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