You Need A Leasing Video

Developing a video of your property is a low cost strategy to accelerate leasing. Here are a few tips to help you get started:

1. Identify what you wish to showcase in a one-to-three minute video.
2. Do you want interviews with shoppers, retailers, community leaders, leasing agent, etc?
3. Create a script and storyboard to maximize your budget.
4. Line up a production team and set the timeline.
5. Decide upon talent whether a professional spokes person or a leasing agent.
6. Plan if you will use music, graphics, and special effects.
7. Sign up a free account on YouTube and reach up to 60 million viewers.
8. Post your completed video in e-communications, on your website, on Facebook for business, and make it into your buisness card.

A leasing video can be a no cost or low cost expense to maximize your visibility. To get help in creating your video or developing more marketing strategies to accelerate leasing, contact us at info@carpenterco.net.

Developing a Brand for Manufacturing Clients

Carpenter & Company Marketing has signed two new manufacturing clients in January to provide brand development and management of both b2b and consumer marketing plans. The projects include competitive reviews, brand strategy, and brand development. The sales growth strategies include paid per click advertising, development of two b2b websites with shopping carts, product sheets, trade show displays, and sales tools to support dealer resale to consumers. Our creative team has delivered compelling visuals and the brand will be launched next this week.