Thursday, September 11, 2008

Two Growing Real Estate Companies Chose Atlanta Marketing Strategist To Renovate Their Brands!

Carpenter & Company has been chosen to rebuild brands for two leading real estate companies serving the Southeast. New South Properties, a commercial real estate firm, has launched their new marketing program with an eye-catching website, print and e-communications leasing materials for each of their retail, office, and industrial properties. Wiley Real Estate, a multifamily brokerage company is rebuilding their brand and will soon launch their new campaign still under development.

Friday, September 5, 2008

Should Social Media Be A Part Of Your Marketing Plan?

Yes! Especially if you have a consumer brand. Facebook is the fastest growing social media strategy around and the fastest growing demographics are those 25 years old and older. More than half of the users return daily spending an average of 20 minutes on the site each day. The most significant growth is among 35-54 year olds...a perfect demo for shoppers!

Although Facebook is the fastest growing social network, My Space still has the most users at least today. That is expected to change in fourth quarter. Both mediums are powerful marketing tools depending upon your target market.